For Us, It’s Personal!
Discover a partner who puts you at the center of everything we do! 🤍
Our Approach
To pastry chefs, chocolatiers, and artisan bakers – it’s more than equipment! It’s building our partnership. For accomplished hands, it’s guiding your success. For those bleeding flour and sugar, it’s curating the best equipment. For those commanding fire, it’s our unwavering commitment.
For us, it’s personal! Our team of bakers, technicians, and consultants, believe that the best bakers, deserve the very best!
Our Mission
Erika Record Baking Equipment is dedicated to meeting the unique needs of the clients we serve. When providing bakery equipment solutions to the markets we serve, we believe in three core values:
Customer Service
You are the reason we exist! We are dedicated to serving your every need. This includes providing one-on-one consultations with experienced bakers capable of answering both equipment and production specific questions; complimentary testing of your recipe on our equipment prior to purchase (click here); industry leading warranty coverage; and highly experienced service technicians capable of diagnosing and servicing even the most complex issues.
Commitment To Excellence
We understand that there is no room for mediocrity when dealing with the lifeline of your business. Erika Record Baking Equipment only sells industry leading equipment that is reliable and easy to maintain. We also offer ongoing technical support to the clients we serve. When you have a question, you never have to hesitate to call us. In fact, when you purchase equipment from Erika Record Baking Equipment; we understand that this is just the beginning of our relationship.
Experience You Can Trust
Our consultants include experienced bakers. Our bakers come from all different backgrounds with experience ranging in scope from bakery shop owner to overseeing major production lines. Our team members have a combined total of over 100 years worth of baking industry experience. This includes being able to answer equipment and production related questions. Their expertise is provided as a complimentary part of the purchasing process.
Bakery Equipment Purchasing Process
Since 1991, our dedicated and experienced team has provided a customer-centered approach to bakery equipment sales. This includes hands-on and virtual demonstrations, technical support, maintaining a comprehensive spare parts inventory, and delivering exceptional customer service both during and after the sales process.
When purchasing equipment with Erika Record Baking Equipment, you can expect the following:
1. Inquiry
We receive your initial inquiry either via online or phone call and route your request to one of our experienced sales consultants for further assistance.
2. Discovery
Our consultants review your initial inquiry and engage in a one-on-one dialogue with you to learn more about your process and equipment needs. This includes discussing your budget, product type, current production methods, and production goals.
3. Demonstrations
Erika Record Baking Equipment also encourages equipment testing during the sales process. Our solutions-driven mission ensures that we always steer bakers towards the right piece of equipment (even when that means directing them towards a competing piece of equipment that is better suited for their needs.)
We offer both in-person demonstrations at the Baker’s Lab as well as virtual demonstrations. Regardless of the method, the demonstration process is supervised by our on-staff technical baker who provides greater insight into the demonstration process as well as your current production methods.
4. Purchasing
We make every effort to accommodate the unique needs of our clients and are dedicated to ensuring your purchase is simple and worry-free, without any hesitations or regrets. This includes clearly outlining our terms of purchase, providing written quotations, answering your questions, and aligning you with financing partners who can help secure your purchase. This is in addition to our mandatory equipment demonstration process which precedes any sale.
5. Warranty
New equipment purchases from Erika Record Baking Equipment always include parts and labor warranty. These warranty terms are outlined in your quote.
Technical Support
We understand that your purchase with Erika Record Baking Equipment is just the beginning of our relationship. We aim to provide exceptional customer service both during and after the sales process.
Our industry-leading technical support team includes:
- Experienced, highly knowledgeable technicians
- Parts & spares inventory
- Remanufacturing operations
- Troubleshooting via video conferences
Considerations
What is your current production?
- What is my current production process, what steps are involved?
- Am I open to adapting my product or process for mechanized production?
What are your production goals?
This may include:
- What are my production needs?
- How much do I need to produce per day or per hour?
What are your budgetary concerns?
- What is my budget?
- What can I realistically afford?
- Is financing viable?
